Firehouse Subs 23Rd St.
668 W 23rd St, Panama City
(850) 872-3665
Customers' Favorites
Smokehouse Beef & Cheddar Brisket
Firehouse Steak & Cheese
Firehouse Meatball Sub
Corned Beef Brisket
Firehouse Meatball
Submarine Sandwich
Club on a Sub
Engineer Sub
Italian Sub
Medium Hook
Featured items
Italian™
Genoa salami, pepperoni, Virginia Honey Ham, melted provolone, Italian dressing, and seasonings, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
New York Steamer®
Corned beef brisket, pastrami, melted provolone, mustard, mayo, and Italian dressing.
Club on a Sub™
Smoked turkey breast, Virginia honey ham, crispy pepper bacon, and melted Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Hook & Ladder®
Smoked turkey breast and honey ham smothered with Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Steak & Cheese®
Sautéed steak with Provolone, topped with sautéed onions, bell peppers, mayo, mustard and a dill spear on the side.
Firehouse Meatball®
Italian meatballs, melted provolone, zesty marinara, and Italian seasonings. Best meatballs guaranteed! *Contains gluten
Turkey Bacon Ranch ™
Smoked turkey breast, pepper bacon, sharp cheddar cheese topped with peppercorn ranch, mayo, lettuce, tomato, and onion.
Smokehouse Beef & Cheddar Brisket™
USDA Choice beef brisket smoked for 16+ hours, cheddar, mayo, Sweet Baby Ray's® BBQ Sauce.
Firehouse Hero®
Premium roast beef, smoked turkey breast, Virginia honey ham, and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Pepperoni Pizza Meatball Sub
Italian meatballs, marinara, extra provolone, crispy pepperoni and Italian seasoning on a toasted garlic bread roll.
Italian Grilled Chicken Salad
Grilled chicken breast, Genoa salami, romaine, diced tomato, green bell pepper, cucumber and mozzarella
Grilled Chicken Breast
Grilled chicken breast and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Honey Ham
Virginia honey ham and provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Engineer®
Smoked Turkey Breast with sauteed Mushrooms and melted Open-Eyed Swiss, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Smoked Turkey Breast
Smoked turkey breast and Provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Jamaican Jerk Turkey
Smoked Turkey Breast Topped with Jamaican Jerk seasoning, PepperJack Cheese, Mayo, lettuce,tomato,onion,and Jamaican Jerk sweet mustard sauce
Veggie
Onions, bell peppers, and mushrooms topped with Provolone, Monterey Jack and Cheddar Cheese and Italian dressing, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Spicy Cajun Chicken
Grilled, Cajun-seasoned chicken breast, jalapeños, melted pepper jack cheese, lettuce, onions, deli mustard, and our housemade Cajun mayo.
Captain Sorensen's Datil Pepper Hot Sauce
Limited Time Offer
Pepperoni Pizza Meatball Sub
Italian meatballs, marinara, extra provolone, crispy pepperoni and Italian seasoning on a toasted garlic bread roll.
King Hawaiian
Slow-smoked pulled pork, melted pepper jack, sweet & tangy slaw, sweet mustard sauce, and mayo on a toasted King's Hawaiian® bun.
Featured Subs
Hook & Ladder®
Smoked turkey breast and honey ham smothered with Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Italian™
Genoa salami, pepperoni, Virginia Honey Ham, melted provolone, Italian dressing, and seasonings, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Turkey Bacon Ranch ™
Smoked turkey breast, pepper bacon, sharp cheddar cheese topped with peppercorn ranch, mayo, lettuce, tomato, and onion.
Spicy Cajun Chicken
Grilled, Cajun-seasoned chicken breast, jalapeños, melted pepper jack cheese, lettuce, onions, deli mustard, and our housemade Cajun mayo.
New York Steamer®
Corned beef brisket, pastrami, melted provolone, mustard, mayo, and Italian dressing.
Hot Specialty Subs
Club on a Sub™
Smoked turkey breast, Virginia honey ham, crispy pepper bacon, and melted Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Steak & Cheese®
Sautéed steak with Provolone, topped with sautéed onions, bell peppers, mayo, mustard and a dill spear on the side.
Italian™
Genoa salami, pepperoni, Virginia Honey Ham, melted provolone, Italian dressing, and seasonings, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Meatball®
Italian meatballs, melted provolone, zesty marinara, and Italian seasonings. Best meatballs guaranteed! *Contains gluten
Turkey Bacon Ranch ™
Smoked turkey breast, pepper bacon, sharp cheddar cheese topped with peppercorn ranch, mayo, lettuce, tomato, and onion.
Smokehouse Beef & Cheddar Brisket™
USDA Choice beef brisket smoked for 16+ hours, cheddar, mayo, Sweet Baby Ray's® BBQ Sauce.
Firehouse Hero®
Premium roast beef, smoked turkey breast, Virginia honey ham, and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
New York Steamer®
Corned beef brisket, pastrami, melted provolone, mustard, mayo, and Italian dressing.
Engineer®
Smoked Turkey Breast with sauteed Mushrooms and melted Open-Eyed Swiss, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Hook & Ladder®
Smoked turkey breast and honey ham smothered with Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Jamaican Jerk Turkey
Smoked Turkey Breast Topped with Jamaican Jerk seasoning, PepperJack Cheese, Mayo, lettuce,tomato,onion,and Jamaican Jerk sweet mustard sauce
Spicy Cajun Chicken
Grilled, Cajun-seasoned chicken breast, jalapeños, melted pepper jack cheese, lettuce, onions, deli mustard, and our housemade Cajun mayo.
Build Your Own Sub
Smoked Turkey Breast
Smoked turkey breast and Provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Grilled Chicken Breast
Grilled chicken breast and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Honey Ham
Virginia honey ham and provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Premium Roast Beef
Roast beef and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Veggie
Onions, bell peppers, and mushrooms topped with Provolone, Monterey Jack and Cheddar Cheese and Italian dressing, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Pastrami
Pastrami and provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Corned Beef Brisket
Corned beef brisket and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Cold Subs
Tuna Salad
A blend of tuna, mayo, relish and black pepper topped with Provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Salads
Italian Grilled Chicken Salad
Grilled chicken breast, Genoa salami, romaine, diced tomato, green bell pepper, cucumber and mozzarella
Hook & Ladder Salad
Smoked turkey breast & Virginia honey ham, romaine, diced tomato, green bell pepper, cucumber and mozzarella
Salad-Firehouse Salad™, Plain
Romaine, diced tomato, green bell pepper, cucumber and mozzarella
Combos
Smoked Turkey Breast Combo
Smoked turkey breast and Provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Honey Ham Combo
Virginia honey ham and provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Premium Roast Beef Combo
Roast beef and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Hook & Ladder® Combo
Smoked turkey breast and honey ham smothered with Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Veggie Combo
Onions, bell peppers, and mushrooms topped with Provolone, Monterey Jack and Cheddar Cheese and Italian dressing, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Meatball® Combo
Italian meatballs, melted provolone, zesty marinara, and Italian seasonings. Best meatballs guaranteed! *Contains gluten
Pastrami Combo
Pastrami and provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
New York Steamer® Combo
Corned beef brisket, pastrami, melted provolone, mustard, mayo, and Italian dressing.
Corned Beef Brisket Combo
Corned beef brisket and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Italian™ Combo
Genoa salami, pepperoni, Virginia Honey Ham, melted provolone, Italian dressing, and seasonings, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Turkey Bacon Ranch ™ Combo
Smoked turkey breast, pepper bacon, sharp cheddar cheese topped with peppercorn ranch, mayo, lettuce, tomato, and onion.
Club on a Sub™ Combo
Smoked turkey breast, Virginia honey ham, crispy pepper bacon, and melted Monterey Jack, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Steak & Cheese® Combo
Sautéed steak with Provolone, topped with sautéed onions, bell peppers, mayo, mustard and a dill spear on the side.
Grilled Chicken Breast Combo
Grilled chicken breast and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Engineer® Combo
Smoked Turkey Breast with sauteed Mushrooms and melted Open-Eyed Swiss, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Firehouse Hero® Combo
Premium roast beef, smoked turkey breast, Virginia honey ham, and melted provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Tuna Salad Combo
A blend of tuna, mayo, relish and black pepper topped with Provolone, served Fully Involved® (mayo, lettuce, tomato, onion, deli mustard, and a pickle spear on the side).
Smokehouse Beef & Cheddar Brisket™ Combo
USDA Choice beef brisket smoked for 16+ hours, cheddar, mayo, Sweet Baby Ray's® BBQ Sauce.
Spicy Cajun Chicken Combo
Grilled, Cajun-seasoned chicken breast, jalapeños, melted pepper jack cheese, lettuce, onions, deli mustard, and our housemade Cajun mayo.
Jamaican Jerk Turkey Combo
Smoked Turkey Breast Topped with Jamaican Jerk seasoning, PepperJack Cheese, Mayo, lettuce,tomato,onion,and Jamaican Jerk sweet mustard sauce
Sides
Chips
Choose from an assortment of chip varieties including Miss Vickies®, SunChips®, Lay's®, Baked Lay's®, and Ruffles®,
Brownie
Enjoy one of our chocolate brownies; a great way to end a meal.
Cookie
Choose one or two freshly baked cookies including chocolate chip and oatmeal.
Mac & Cheese
Made with a blend of 5 cheeses.
Firehouse Chili
Made from the finest ingredients; sure to become one of your favorites.
Soups
Garlic Bread
Captain Sorensen's Datil Pepper Hot Sauce
Dessert Bundle 3
Create your perfect dessert bundle. Choose from brownies, freshly baked chocolate chip cookies or oatmeal raisin cookies. Available in quantities of 3.
Side Salad
Drinks
Bottled Soda
Bottled drinks vary by location. Some locations offer cans. Please ask about our selection.
Canned Soda
Bottled Water
Kids' Combos
Kids Meatball
Includes 12 oz. fountain drink and kid's treat*.*Upgrade to chips, cookie or brownie for an additional charge. Milk is available at select Firehouse Subs locations, check your local restaurant for details.
Kids Turkey Breast
Includes 12 oz. fountain drink and kid's treat*.*Upgrade to chips, cookie or brownie for an additional charge. Milk is available at select Firehouse Subs locations, check your local restaurant for details.
Kids Grilled Cheese
Includes 12 oz. fountain drink and kid's treat*.*Upgrade to chips, cookie or brownie for an additional charge. Milk is available at select Firehouse Subs locations, check your local restaurant for details.
Kids Honey Ham
Includes 12 oz. fountain drink and kid's treat*.*Upgrade to chips, cookie or brownie for an additional charge. Milk is available at select Firehouse Subs locations, check your local restaurant for details.
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Recent Reviews
We love our local Firehouse Subs locations and have never had a bad experience at either the one on 23rd or the one on 77. Service is always fast, friendly and accurate. The food is always delicious. The app makes it easy to order ahead and take advantage of deals and savings.
November 2025
Ordering was a bit of a slow process - in that we were ready to order but the gal wasn't greeting us or telling us about the menu or, we'll, doing much of anything. There had been 1 person who'd ordered before we came into the location and she was still sitting and waiting for her order. It took quite a while for our 2 sandwiches to be ready... we ordered to go.
Once we were ready to eat -- the bread was nice and fresh with a good taste. The rest...
Once we were ready to eat -- the bread was nice and fresh with a good taste. The rest...
October 2025
I recently placed an online order and when I got home I saw that 2 items were missing. When I brought it to their attention, Chris the manager responded promptly and went to great lengths to make it right. I’ve always enjoyed their sandwiches and it is refreshing to see that such a high level of customer service still exists.
September 2025
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