Truly's

39 Grove St, Wellesley
(781) 239-1356

Recent Reviews

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joseph klein

The ice cream is delicious! It’s a nice spot with a lot of sitting outside and inside. Great family spot. I recommend 👍

Bebe Shih

The ice cream is delicious and the price is reasonable. The location is perfect when you are in the area for other activities.

Noted that other reviews have mentioned/complained about their service and attitude, it’s some of their staff, not all. So suggestion is that wait/observe and let the right person take your order.

Jonathan Bruce

Great ice cream flavors. Servers are very cheerful and upbeat. A nice experience with every visit.

Abner Bonilla

Delicious Ice Cream + Great service. On street parking only. The place is compact but clean. The employees are always nice. Got in the line and it went quick. They take credit/debit. It is accessible and they do have a bathroom if you are looking for one. Lota of flavors to choose from and the prices are super reasonable. They have a community bulletin board so check that out. It’s really good ice cream.

Vikas G

It used to be amazing - we grew up with Trulys. Ice cream is still the best but the service and quality control has is not up to par anymore. Last few times we have bought pints (including today), they have been 3/4 full and and not at all packed down. It is really not a full pint - just 3 scoops or so. This is unfortunate and no more Trulys of old.

Tom White

Exceptional

Maria Paula

It was amazing!! So good

Thomas Jay

Another delightful outing to Truly's. It's my go to ice cream shop, but it's especially wonderful when I am able to take out of town guests. I recently came in with my family and our guests (7 of us to be exact), and of course, the line is out of the shop and down the street. Don't be afraid reading this, it moves FAST. The young woman helping us took great care to make sure she got our order right, answered questions our guests had, and was efficient. Time and time again, this shop always impresses us. The employees and owners are very kind and make their customers feel appreciated. Thanks Truly's!

Grace Rodrigue

Great local spot for ice cream. As a former employee, I can say it’s a great place to work, especially as a high school job. I love going there to visit my younger sister, Simone! She’s awesome. Great scooper. Athena is also a top favorite scooper. Delicious ice cream, frappes, and cakes! Wide variety of flavors and toppings. Live laugh love Trulys! 🍦😍🥄

Sandra Lee

TERRIBLE NEW OWNERS - RACIST

As a Wellesley native, I grew up on Truly's. It was a staple in my childhood – warm, welcoming, and always buzzing with neighborhood charm. Gary, the previous owner, brought a kind of magic to the place that made it feel like home. So when I recently visited from NYC and took my mom out for a nostalgic trip to Truly's, I was genuinely excited. Sadly, the experience was nothing short of upsetting.

We ordered a kiddie twist and a raspberry mini, and while they accidentally gave us the wrong size for the raspberry, I didn’t mind – honest mistakes happen. But what really rubbed me the wrong way was the treatment my mom received from the new owner, a member of the Marcus family (pictured below - the man in the hat - found online), who rang us up.

After my mom paid and we turned to walk away, he pointedly motioned at the tip screen – as if to shame her for not tipping. Let’s be clear: this is a counter-service ice cream shop, not a sit-down restaurant. Tipping isn’t required, especially when the service is curt and impersonal. His reaction? He made a rude face, muttered something to the cashier next to him, and scoffed – loud enough for us to hear.

I’ve worked in customer service. I understand the grind. But this was flat-out disrespectful – especially towards a loyal local returning to a once-beloved neighborhood spot. As a person of color in a predominantly white town, I couldn’t help but wonder if the treatment we received was about more than just tips.

It’s devastating to see how far Truly's has fallen from its community-centered roots. What was once a friendly, joyful place now feels cold, transactional, and frankly, unwelcoming. This is not the Truly's I grew up loving.

Sudhir Multani

Great choices for ice creams. Truly delicious.

Francis Coogan

W ice creams

BV

Smores ice cream was ok. Other flavors were probably better. Will return next time I’m in the area and update review according.

Lexy R

Came here for the fruity pebbles soft serve and it did not disappoint! Really good flavorful soft serve in very fun flavors.

Molly Campbell Palmer

Truly's is a favorite of our family but also a trusted business partner. I frequently send clients giftcards to brighten their days and they are always received with delight and gratitude. I also recently hosted an event and Truly's catered with ice cream and toppings. The service was above and beyond and the turnout and reception was fabulous! Thank you, Truly's for being such a trusted partner!

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