Shoutout to Marcela! I am a former 25+ year Hoboken resident and I’m not in town as often, but it happened to be cheat day, I was in the area, and made my way to Sweet. I got there at closing time, and saw Marcela lock the doors. I saw her come out the side door and I asked from my car if she’d be willing to take one more customer. Marcela did not hesitate, she told me to come back around, she’ll take care of me and she did. I went from bummed out to cheesing with joy. Thanks Marcela!
Food: 5
Service: 5
David Tornabene
Always amazing. Been ordering for years and will always be a hero at parties if I show up with a box of delicious cupcakes from Sweet.
Food: 5
Service: 5
Amelie Leonardy
super cute Store, the black bottom cupcake was 10/10 and the staff was very friendly !!
Atmosphere: 5
Food: 5
Service: 5
Avni Limdi
Love Sweet and their creative team! My boyfriend ordered cupcakes for my birthday and showed some inspiration pictures of a vintage heart design for them. The team was excited to try it out, and they came out amazing! Tasted great and looked beautiful ❤️❤️❤️
Food: 5
kailee stephens
Got my birthday cake from here and it was perfect - designed it exactly how I wanted & it was delicious!! Also super friendly staff
Jacqueline Otruba
The best cupcake in Hoboken and arguably NYC! I have a crazy sweet tooth and have tried many places, specifically for cupcakes. The icing to cake ratio is chefs kiss (for someone who loveeees icing), and the cake bottoms are such a nice consistency. I love Magnolia but tend to think their cake can be pretty dry, which I have not experienced at Sweet! Love that they also offer gluten free treats as I have friends w celiac. Bonus points for being close to the park and pup friendly at the order counter. Overall 11/10 experience and cakes :)
Atmosphere: 5
Food: 5
Service: 5
Recommended dishes: Cupcakes, Chocolate Cupcake, Red Velvet, Red Velvet Cupcake
Brandon Nguyen
Fantastic service! They were so helpful 💚💚💚💚💚💚💚
Atmosphere: 5
Food: 5
Service: 5
Peter Tabor
Noteworthy only in its mediocrity. A Basic bakery run by a business owner that inserts themselves inappropriately into the personal lives of their underlings.
Atmosphere: 1
Food: 1
Service: 1
Allison Kerr
We’ve been going to Sweet for years, so choosing them for our wedding cake was an easy decision. We placed our order about a month in advance and included some inspiration pictures for the design. We picked up our single-tier, 10-inch, 3-layer carrot cake with cream cheese frosting the day before our wedding in NYC. Two months later, I still can’t stop thinking about how delicious it was! It was beautiful, absolutely delicious, and a huge hit. We definitely recommend Sweet and will be back for more of that carrot cake!
Food: 5
Service: 5
Miss L
Really tasty and original flavors. The frosting is perfect.
Stop in and greeted with a smile. Cupcakes were delicious. Got a pumpkin and a red velvet. OMG. Thank you so much so delicious.
Atmosphere: 5
Food: 5
Service: 5
James Mcguiness
Cold service. Super disingenuous woman behind counter. No same day cakes. No Nut free options (seriously, zero….). Aggressive homeless people in store. Horrible. Highly recommend avoiding
Jenifer Canas
Perfection and amazing!!!!! We got our wedding cake from Sweet and since the beginning process it was so smooth. From speaking to someone about the custom order to the attention to details - everything was perfect. The cake was honestly so delicious!! Our family could not stop talking about it. Thank you Sweet for making such a beautiful cake for our special day!!
Atmosphere: 5
Food: 5
Service: 5
Kathy Zucker
My kids used to buy cupcakes after every school day at Sweet. Eleanor chooses boxes of cupcakes to share with friends in the park to celebrate her birthday.
Atmosphere: 5
Food: 5
Service: 5
Katie N.
I recently ordered a carrot cake for Easter, and it was absolutely incredible. A little different then what I consider a "traditional" carrot cake with pieces of carrot in it, this was amazing. The spices and flavor was just like the carrot cakes my grandmother used to make. And the frosting was perfect! Again not a traditional cream cheese frosting, this was better. It was an icing type consistency. Everyone I spoke with were very helpful and nice. Cannot recommend Sweet enough!
Shoutout to Marcela! I am a former 25+ year Hoboken resident and I’m not in town as often, but it happened to be cheat day, I was in the area, and made my way to Sweet. I got there at closing time, and saw Marcela lock the doors. I saw her come out the side door and I asked from my car if she’d be willing to take one more customer. Marcela did not hesitate, she told me to come back around, she’ll take care of me and she did. I went from bummed out to cheesing with joy. Thanks Marcela!
Food: 5
Service: 5
Always amazing. Been ordering for years and will always be a hero at parties if I show up with a box of delicious cupcakes from Sweet.
Food: 5
Service: 5
super cute Store, the black bottom cupcake was 10/10 and the staff was very friendly !!
Atmosphere: 5
Food: 5
Service: 5
Love Sweet and their creative team! My boyfriend ordered cupcakes for my birthday and showed some inspiration pictures of a vintage heart design for them. The team was excited to try it out, and they came out amazing! Tasted great and looked beautiful ❤️❤️❤️
Food: 5
Got my birthday cake from here and it was perfect - designed it exactly how I wanted & it was delicious!! Also super friendly staff
The best cupcake in Hoboken and arguably NYC! I have a crazy sweet tooth and have tried many places, specifically for cupcakes. The icing to cake ratio is chefs kiss (for someone who loveeees icing), and the cake bottoms are such a nice consistency. I love Magnolia but tend to think their cake can be pretty dry, which I have not experienced at Sweet! Love that they also offer gluten free treats as I have friends w celiac. Bonus points for being close to the park and pup friendly at the order counter. Overall 11/10 experience and cakes :)
Atmosphere: 5
Food: 5
Service: 5
Recommended dishes: Cupcakes, Chocolate Cupcake, Red Velvet, Red Velvet Cupcake
Fantastic service! They were so helpful 💚💚💚💚💚💚💚
Atmosphere: 5
Food: 5
Service: 5
Noteworthy only in its mediocrity. A Basic bakery run by a business owner that inserts themselves inappropriately into the personal lives of their underlings.
Atmosphere: 1
Food: 1
Service: 1
We’ve been going to Sweet for years, so choosing them for our wedding cake was an easy decision. We placed our order about a month in advance and included some inspiration pictures for the design. We picked up our single-tier, 10-inch, 3-layer carrot cake with cream cheese frosting the day before our wedding in NYC. Two months later, I still can’t stop thinking about how delicious it was! It was beautiful, absolutely delicious, and a huge hit. We definitely recommend Sweet and will be back for more of that carrot cake!
Food: 5
Service: 5
Really tasty and original flavors. The frosting is perfect.
Atmosphere: 2
Food: 5
Service: 5
Recommended dishes: Cupcakes
Restaurantji Recommends
Stop in and greeted with a smile. Cupcakes were delicious. Got a pumpkin and a red velvet. OMG. Thank you so much so delicious.
Atmosphere: 5
Food: 5
Service: 5
Cold service. Super disingenuous woman behind counter. No same day cakes. No Nut free options (seriously, zero….). Aggressive homeless people in store. Horrible. Highly recommend avoiding
Perfection and amazing!!!!! We got our wedding cake from Sweet and since the beginning process it was so smooth. From speaking to someone about the custom order to the attention to details - everything was perfect. The cake was honestly so delicious!! Our family could not stop talking about it. Thank you Sweet for making such a beautiful cake for our special day!!
Atmosphere: 5
Food: 5
Service: 5
My kids used to buy cupcakes after every school day at Sweet. Eleanor chooses boxes of cupcakes to share with friends in the park to celebrate her birthday.
Atmosphere: 5
Food: 5
Service: 5
I recently ordered a carrot cake for Easter, and it was absolutely incredible. A little different then what I consider a "traditional" carrot cake with pieces of carrot in it, this was amazing. The spices and flavor was just like the carrot cakes my grandmother used to make. And the frosting was perfect! Again not a traditional cream cheese frosting, this was better. It was an icing type consistency. Everyone I spoke with were very helpful and nice. Cannot recommend Sweet enough!
Atmosphere: 5
Food: 5
Service: 5
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