One of the most successful private label brands in the annals of grocery history, the Eight O'clock Coffee brand was introduced by the Atlantic and Pacific Tea Company in 1859 and was sold there until 2015 when A&P finally went out of business. Interestingly (at least to me) the brand was named based on several 19th century focus groups (or whatever they were called at the time) that said consumers had their first cup of coffee of the day at eight o'clock. Considering life expectancy in 1859 was around 51, this sounds a little late in the day to me or just maybe, the gunslingers and bandoleros of the time were just waking up after a night of rotgut whiskey at the saloon.Currently, the brand is sold via e-commerce and select grocery channels (Walmart) by Tata Consumer Products of India who is the second largest producer of tea and coffee in the world. For those who may be too young to remember, A&P was the nation's largest mid-century grocery chain and was particularly prominent in the New York metropolitan area meaning, a bag of Eight O'clock Coffee was always around my home growing up as no one in the swinging 70's cared a wit about gourmet coffee and viewed it largely as a functional beverage on par with Maxwell House and Folgers. Today of course, when toddlers are weaned on double espressos and daily twelve dollar lattes are the ruination of countless credit ratings, Eight O'clock now offers "Barista Blends" and Keurig versions to keep our nervous systems permanently jangled.Just for fun, I tried Eight O'clock again recently and found it to be a very decent cup of coffee but honestly, I won't be going out of my way to stockpile the brand. Coffee's not my thing but any brand that has the stamina to survive 165 years, has to be worth an automatic five stars for lifetime achievement. My toddler agrees.
Cynthia Zacharkow
Zero customer service and stale coffee! If you absolutely need Eight O’Clock coffee, buy it anywhere but the source: I ordered 6 packs of Central Highlands from Eight O’Clock via their website and every pack had an expiration date of only 3 months away, compared to a pack purchased at ShopRite which I’d had for 2 months already, but was several months fresher. I made 5 attempts to contact them of this issue (and included photos of the expiration date) and all but the last attempt thanked me for my concern but made no attempt to resolve. My last communication was entirely ignored.
Anurag Priyadarshi
Comfortable neat office. Amazing coffee. Awesome people to work with.
Arleen Laughlin
The best coffee they offer is Brazilian Breakfast !
Bunny Music
I have been trying to find French Roast whole beans for months and even the people here don't know where I can get it. What's wrong with this picture?
Chuck Starks
I like their Columbian, my Grandmothers liked their Columbian, my aunts like it. They didn't offer the 100% Columbian at their site, only Columbian Peaks.
Pat B.
I recently bought a bag of their Whole Bean Colombian Coffee. When I purchased the beans, they had 2 months to go before they were considered to be expired. But when I brewed them in my french press, they tasted expired: rancid oils, weak and bitter flavor, etc. I was bummed and decided to give their 800 number a call. The woman I spoke to on the other end of the line was SO NICE! She gave me reasons for maybe why they tasted expired; she acted professionally, friendly, and apologetic; she sent me a refund in the mail; and she eluded to talking to her "team" about improvements. She took my criticism into consideration and made me feel heard. So not 5 stars because of the bad beans, but 4 stars because of the great customer service/relations!
One of the most successful private label brands in the annals of grocery history, the Eight O'clock Coffee brand was introduced by the Atlantic and Pacific Tea Company in 1859 and was sold there until 2015 when A&P finally went out of business. Interestingly (at least to me) the brand was named based on several 19th century focus groups (or whatever they were called at the time) that said consumers had their first cup of coffee of the day at eight o'clock. Considering life expectancy in 1859 was around 51, this sounds a little late in the day to me or just maybe, the gunslingers and bandoleros of the time were just waking up after a night of rotgut whiskey at the saloon.Currently, the brand is sold via e-commerce and select grocery channels (Walmart) by Tata Consumer Products of India who is the second largest producer of tea and coffee in the world. For those who may be too young to remember, A&P was the nation's largest mid-century grocery chain and was particularly prominent in the New York metropolitan area meaning, a bag of Eight O'clock Coffee was always around my home growing up as no one in the swinging 70's cared a wit about gourmet coffee and viewed it largely as a functional beverage on par with Maxwell House and Folgers. Today of course, when toddlers are weaned on double espressos and daily twelve dollar lattes are the ruination of countless credit ratings, Eight O'clock now offers "Barista Blends" and Keurig versions to keep our nervous systems permanently jangled.Just for fun, I tried Eight O'clock again recently and found it to be a very decent cup of coffee but honestly, I won't be going out of my way to stockpile the brand. Coffee's not my thing but any brand that has the stamina to survive 165 years, has to be worth an automatic five stars for lifetime achievement. My toddler agrees.
Zero customer service and stale coffee! If you absolutely need Eight O’Clock coffee, buy it anywhere but the source: I ordered 6 packs of Central Highlands from Eight O’Clock via their website and every pack had an expiration date of only 3 months away, compared to a pack purchased at ShopRite which I’d had for 2 months already, but was several months fresher. I made 5 attempts to contact them of this issue (and included photos of the expiration date) and all but the last attempt thanked me for my concern but made no attempt to resolve. My last communication was entirely ignored.
Comfortable neat office. Amazing coffee. Awesome people to work with.
The best coffee they offer is Brazilian Breakfast !
I have been trying to find French Roast whole beans for months and even the people here don't know where I can get it. What's wrong with this picture?
I like their Columbian, my Grandmothers liked their Columbian, my aunts like it. They didn't offer the 100% Columbian at their site, only Columbian Peaks.
I recently bought a bag of their Whole Bean Colombian Coffee. When I purchased the beans, they had 2 months to go before they were considered to be expired. But when I brewed them in my french press, they tasted expired: rancid oils, weak and bitter flavor, etc. I was bummed and decided to give their 800 number a call. The woman I spoke to on the other end of the line was SO NICE! She gave me reasons for maybe why they tasted expired; she acted professionally, friendly, and apologetic; she sent me a refund in the mail; and she eluded to talking to her "team" about improvements. She took my criticism into consideration and made me feel heard. So not 5 stars because of the bad beans, but 4 stars because of the great customer service/relations!
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