Rojo's Roastery

33 Palmer Square W, Princeton
(609) 924-7600

Recent Reviews

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Spencer Jang

Bold yet smooth, this medium roast hits the sweet spot with its perfect balance of rich flavor and light, nutty undertones. It’s got just the right kick without being overpowering—Highly recommend!

Atmosphere: 5

Food: 5

Service: 5

sıla ilgin

I recently visited this coffee shop, and I can’t recommend it enough! The coffee is absolutely delicious, with rich flavors that really hit the spot. The employees are incredibly friendly and make you feel right at home. The atmosphere is cozy and welcoming, perfect for studying solo or meeting up with friends to socialize. It’s an ideal spot for both productivity and relaxation. I’ll definitely be coming back!

Atmosphere: 5

Food: 5

Service: 5

M k

Great coffee , professional people

Atmosphere: 5

Food: 5

Service: 5

Sridhar Subramanian

We’ve been here three times over three weekends now. It’s become part of our weekend pilgrimage. I’ve tried their Cortado, Cappuccino and Mocha. The coffee has a very light nutty flavor which both me and my young son loved. Coffee is served at a temperature you can start drinking right away without burning your tongue. At first, I found it odd, but I now like the way they serve it at drinking temperature (rather than boiling hot). The art work is a delight.

Atmosphere: 5

Food: 5

Service: 5

Tom Bernard

Fun friendly staff with a lively, artisan vibe.

Atmosphere: 4

Food: 4

Service: 5

Kinjal S

I got a plain latte and it was actually really good. The quality of the espresso is impressive.

Atmosphere: 5

Food: 5

Service: 5

Lisa S

Best way to start the day! The staff are super friendly and the coffee is great - I love a strong coffee and this one was perfect. I also picked up some zucchini bread slice -- it was a generous slice so I shared with my colleagues and we all loved it.

Atmosphere: 5

Food: 5

Service: 5

Yoel Sanchez Araujo

Not critiquing the coffee shop as it's always been and continues to be great. However, ever since ownership has changed they have been roasting their beans wayyyyy too dark. Please lord, bring back lightly roasted Ethiopian beans, you already have the Guatemala and Mexico beans that provide a more roasty taste, no need to do that to the Kenya and Ethiopia beans you have. I have a pretty good grinder, 3rd-wave water, use a scale, good kettle, but have failed to dial in the Ethiopia to give the "floral" notes the bag describes. It's just toasty and a little sweet. Pretty please roast your Ethiopia beans a bit lighter.

EDIT: since I can't reply, and also just to note, the beans aren't bad! Just different. Apologies for my assumption and thank you for the super fast response!

Atmosphere: 5

Food: 5

Service: 5

Nathalie Ellis-Einhorn

Delicious coffee!!!

Sofia Alexandra

Paid $7 for iced chai with a shot of espresso and it was absolutely disgusting. Almost tasted fishy… could not even finish it and was a waste of money.

Food: 1

Jo Singer

One of the top choices for coffee in Princeton.

Atmosphere: 5

Food: 5

Service: 5

Alex A

Damn this place is hip

Atmosphere: 5

Food: 5

Service: 5

Dan Zhou

Unfortunately, the three staff I encountered yesterday were rude to me. I walked in and wasn't greeted or talked to at all for my ~3 minute stay. I read the menu and indicated my desire to order without success, after which someone else entered (the only other customer) and walked to the register, so I lined up after them (I wasn't told I was in the wrong place to order). The other customer started chatting with the cashier in with me in full view behind them for another minute, after which I got fed up of being ignored and left. As the door was closing, I was wished a good day, and judging by the tone, the employee had picked up on what happened and maybe regretted it. I agree; I don't think this is how you should treat people.

Service: 1

Moamen Elmassry

Best coffee in town...

Charlie H

Great coffee with friendly staff. Get the ice cream next door from the bent spoon and pair with the coffee here. Trust me you won’t regret it

Atmosphere: 5

Food: 5

Service: 5

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