Greater Purpose Brewing Company

I used to like this place a lot, but they changed over the years. $10 for every beer... it's just a lot, even for Santa Cruz (and the quality doesn't keep up). Bummer because it's a great location for my neighborhood. Maybe if they continue to evolve.

Literally only 3 beers on tap so it's not much of a brewery. Light-dark-sour. Big place with a game room. Posted agenda seems busy and apparently very LGBTQ+ friendly. Taco truck posted up outside by the large picnic area. There was a homeless man with all his stuff taking over a table near the bar. 2 girls "working" were more interested in flirting with an obvious regular. Overall disappointing and the beer wasn't that good

Gotta say of every brewery that I've visited in Santa cruz I can 100% say that this is the most inviting and generally very quaint environment. They allow dogs and have trivia nights that I wasn't aware of when I went but the two female bar tenders who helped serve me had the best customer service I've had at any bar or brewery. In all I would highly recommend this location!

Fairly large place at the end of a strip mall. Lots of beers on tap, great bartenders, plenty of parking. Was there for the drag bingo and it was a blast!

Nice outdoor seating for being with our dog, tho as fog came in it might be too cool for some folk. Tasty IPA. Pay by credit card, no cash. I didn't go inside but the young woman outside was very welcoming and friendly. Easy parking. We'll go back, I expect.

Stopped in here on a Sunday and they only had 3 beers on tap, so I gotta knock a star off. It is my understanding that they just got swamped the day before and just sold out basically. I do plan to go back and try some other beers next time I'm in Santa Cruz and I'll hopefully move them up to 5 stars.The beer I did have was a Hazy IPA and it was a solid beer. The facility itself was very welcoming with an entire game room, and plenty of seating for everyone. I liked the decor as well, it was loaded up with butterflies and looked really good.

I went to this establishment with my dog; but because of their open parking lot lounge forcing the other 8 or so patron to also contain their dog’s on a leash; made for a bit of tension between the dog’s. This made the experience rather sad and uncomfortable for myself and the other people that were there. Perhaps dog’s should not be allowed in establishments like this in Santa Cruz.In Sacramento at the Sacyard; they have a place similar to the Greater Purpose Brewery; except almost everyone’s dog is allowed off of the leash to roam free and to go socialize with the other dogs. Anybody that has a dog that they actually spend time with and take places; usually finds out how dog’s behavior differs off of a leash as opposed to when they are on a leash.Dogs are highly social animals very much like we are. They don’t typically go looking to bite people and fight other dog’s; EXCEPT when their owner is holding them back with a leash. Dog’s get mixed signals from their owner’s by doing this. A person cautiously pulls the leash to hold the dog back and the dog’s more often feel that as tension; the same as anyone would feel if they were violently shoved. The tension causes the dog to react; which causes the other dog’s on a leash to react. Off of the leash does not create this anxiety in dogs. They might look to the untrained eye as though they are getting ready to fight.There are a lot of dog owners in Santa Cruz, and if the people weren’t so conservative with having dog’s on a leash; they would find dog’s to be much friendlier and relaxed in their city along with the people. Unfortunately dog owners in Santa Cruz have to worry about their dog’s getting hit by a car; which causes them to be more conservative with letting their dog’s off of the leash. If dog owners trained their dog’s to be off the leash as much as they train them on the leash; they would have a much safer and trusted companion. These are concepts that most people won’t ever understand; because they don’t care and they are too full of fear to even try; much less learn.

This is a regular place for my pals and me to enjoy a chill hang with a couple of beers. The staff are great and the atmosphere is nice. The only reason for 4 and not 5 stars is that the beers themselves leave something to be desired. They're not bad, but they're far from the best in town. Otherwise, it's a great place to spend some quality time.

Gotta say of every brewery that I've visited in Santa cruz I can 100% say that this is the most inviting and generally very quaint environment. They allow dogs and have trivia nights that I wasn't aware of when I went but the two female bar tenders who helped serve me had the best customer service I've had at any bar or brewery. In all I would highly recommend this location!

Greater Purpose Brewing AKA Greater Purpose Community Church is a socially conscious brewery that donates a portion of their profits to local charities. I ? that idea. I don't ? the beertenders that are standoffish for no apparent reason. I don't ? the selection of beer. The beer was okay. After trying 5 different items on tap, there wasn't any I wanted to buy. I don't ? how this brewery discriminates against non-vaccinated customers. They have enforced their own vaccinated protocol; by temperature checks, proof of vaccination and ID checks. It's GP's way of encouraging more people to get vaccinated. It could be a good date spot, if you're vaccinated and enjoy bland beer. There is a game room available as a source of entertainment.

Brewery with a great business model! Friendly staff and welcoming space. Bonus: each guest gets to help choose who they donate to!

Stopped in after getting some veggies at the Farmers market on Sunday. Great beer. My favorite was the Red Wedding , a red IPA. No food there. But a grub truck, conveniently, borders the outdoor seating area. Also Holy Smokes BBQ is just a stoned throw away. Great service and staff. Go check it out soon. I did.

This place is great. The beer selection is excellent, and they always have great activities going. Service is good, too.

The atmosphere is nice and there is lots of outdoor space. It’s a good casual place to hang out. LOVE that they have a foosball table. I really want to like this place, but the beer was really meh though.

Business done right. Using the outside space for covid boosters and dog adoption events. Bonus free beer for getting a booster. Love this place.