Sweet Theory Baking Co.

1243 King St, Jacksonville
(904) 387-1001

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Visited here a couple weeks ago for the first time and I was absolutely blown away at how INCREDIBLE this place is. I got the blackberry French toast twist and the Homer doughnut. When I say those were the best baked goods I’ve ever had…I mean it!! The earl grey cupcake was phenomenal as well. Never had anything like it and I was so happy I tried it. I cannot wait to go back next time I come down to Jacksonville. 10/10 all around.
Sweet Theory Baking Co. is a fun and welcoming bakery that stands out for its creative approach to desserts and baked goods. The venue has a cozy, inviting feel that makes it a nice stop whether you are grabbing something to go or taking a moment to enjoy a treat on site. The baked goods are flavorful and thoughtfully made, with a good balance of sweetness and texture. There is a nice variety to choose from, and everything we tried tasted fresh and well prepared. Presentation...
I recently ordered an incredible 10 inch yoga pants cake. It was incredible. Incredibly rich and delicious and it looked as beautiful as it tasted

The baked goods available are divine, but do not limit yourself to just the display items. There are a number of orderable goods and the office staff are truly incredible.

I had a mishap where I was unable to get my cake due to having the flu. I was prepared to pay for and then order another cake,...

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