E.W. Hobbs, Inc., located at the historic Salem Willows since 1897, is a landmark in the world of confectionery and popcorn craftsmanship. With its origins tracing back to Verett L. Hobbs and Wilbur Eaton, the founders of the National Popcorn Company, this iconic establishment has stood the test of time, providing generations of customers with the finest popcorn products, rooted in a tradition of excellence.
Since its founding, E.W. Hobbs, Inc. has been synonymous with quality and innovation. The company’s origins began in Lynn, Massachusetts, where Hobbs and Eaton opened their first plant on Western Avenue, making popcorn and snacks a household staple across the region. Today, the legacy continues at Salem Willows, a location steeped in history and charm, further solidifying the company’s place in the local and national fabric.
The popcorn at E.W. Hobbs is nothing short of extraordinary. Each batch is crafted with care, ensuring that every kernel is perfectly popped to achieve a light, crisp texture that has become their signature. With a variety of flavors to choose from, the options range from the savory to the sweet, satisfying every craving with the same attention to quality and flavor that made the brand famous over a century ago.
But what truly sets E.W. Hobbs, Inc. apart is the sense of history that surrounds it. As you step into this historic gem at Salem Willows, you’re not only indulging in delicious popcorn, but also participating in a centuries-old tradition that reflects the dedication of two pioneers in the confectionery industry. Their commitment to craftsmanship and excellence continues to define E.W. Hobbs to this day.
For anyone visiting the area or seeking a taste of true Americana, E.W. Hobbs, Inc. is a must-visit destination. It’s a place where history, quality, and innovation converge, offering a timeless snack that continues to delight generations of popcorn lovers.
Ian Devlin
I've loved the popcorn bars from here for more than 30 years. Unless my memory is messed up and I haven't been going there for that long. Anytime I get to Salem. I need to go back for a bag of popcorn bars and they still taste just like when I was a kid. I love them!!
Tommy
Immaculate food! Been here almost 10 times now and I've never had a single bad experience. Popcorn bars are consistently cheap and extremely tasty, with 6 different options to keep it fresh. The popcorn is very fluffy and tasty, with the perfect balance of salt and butter to make each bite taste like heaven. The ice cream is also very good, with many options that are all fantastic. If you ever end up at Salem Willows, your trip isn't complete without stopping here.
Tony Santos
It's like a local institution. The employees were very friendly. The best popcorn around. Look forward to getting some every year
Mikheil Petrosyan
Best buttered popcorn, period. Great prices too
Logical Tutor
Such a fun stop on a nostalgia tour of ancestral homes! Popcorn was delicious (totally worthy of the hype!), ice cream was really delicious, sorry to have missed the taffy (just shy of the season!) Can't wait to be back!
Anthony Santos
It's like a local institution. The employees were very friendly. The best popcorn around. Look forward to getting some every year
Isabella Gandra
I love this place so much. Everything tastes amazing. I love the popcorn and Taffy especially.
Jared Cyr
Classic boardwalk recipes frozen in time. Watch out for greedy birds.
Lucy
No lines, no Halloween crowds, and absolutely delicious
It is absolutely wonderfully great ice cream. Made and scooped by hand, they say. You can get whole pints hand scooped here. Boy, does that feel like a step back in time. Popcorn is not like anything i had seen before. Fluffy crunchy and the flavors were tasteful. Be sure to bring home a bunch of their Saltwater Taffy. Its a good chew.
Atmosphere: 5
Food: 5
Service: 5
Recommended dishes: Salt Water Taffy
Jessica Garcia
The popcorn is amazing. You can watch them make the popcorn. Great place. Great, helpful staff.
Jus Lo
The brittle corn is absolutely a must, sweet and creamy, with a great crunch! We also tried the regular buttered popcorn, and it was to die for! Simple, but crave worthy!
A Storied Legacy: A Review of E.W. Hobbs, Inc.
E.W. Hobbs, Inc., located at the historic Salem Willows since 1897, is a landmark in the world of confectionery and popcorn craftsmanship. With its origins tracing back to Verett L. Hobbs and Wilbur Eaton, the founders of the National Popcorn Company, this iconic establishment has stood the test of time, providing generations of customers with the finest popcorn products, rooted in a tradition of excellence.
Since its founding, E.W. Hobbs, Inc. has been synonymous with quality and innovation. The company’s origins began in Lynn, Massachusetts, where Hobbs and Eaton opened their first plant on Western Avenue, making popcorn and snacks a household staple across the region. Today, the legacy continues at Salem Willows, a location steeped in history and charm, further solidifying the company’s place in the local and national fabric.
The popcorn at E.W. Hobbs is nothing short of extraordinary. Each batch is crafted with care, ensuring that every kernel is perfectly popped to achieve a light, crisp texture that has become their signature. With a variety of flavors to choose from, the options range from the savory to the sweet, satisfying every craving with the same attention to quality and flavor that made the brand famous over a century ago.
But what truly sets E.W. Hobbs, Inc. apart is the sense of history that surrounds it. As you step into this historic gem at Salem Willows, you’re not only indulging in delicious popcorn, but also participating in a centuries-old tradition that reflects the dedication of two pioneers in the confectionery industry. Their commitment to craftsmanship and excellence continues to define E.W. Hobbs to this day.
For anyone visiting the area or seeking a taste of true Americana, E.W. Hobbs, Inc. is a must-visit destination. It’s a place where history, quality, and innovation converge, offering a timeless snack that continues to delight generations of popcorn lovers.
I've loved the popcorn bars from here for more than 30 years. Unless my memory is messed up and I haven't been going there for that long. Anytime I get to Salem. I need to go back for a bag of popcorn bars and they still taste just like when I was a kid. I love them!!
Immaculate food! Been here almost 10 times now and I've never had a single bad experience. Popcorn bars are consistently cheap and extremely tasty, with 6 different options to keep it fresh. The popcorn is very fluffy and tasty, with the perfect balance of salt and butter to make each bite taste like heaven. The ice cream is also very good, with many options that are all fantastic. If you ever end up at Salem Willows, your trip isn't complete without stopping here.
It's like a local institution. The employees were very friendly. The best popcorn around. Look forward to getting some every year
Best buttered popcorn, period. Great prices too
Such a fun stop on a nostalgia tour of ancestral homes! Popcorn was delicious (totally worthy of the hype!), ice cream was really delicious, sorry to have missed the taffy (just shy of the season!) Can't wait to be back!
It's like a local institution. The employees were very friendly. The best popcorn around. Look forward to getting some every year
I love this place so much. Everything tastes amazing. I love the popcorn and Taffy especially.
Classic boardwalk recipes frozen in time. Watch out for greedy birds.
No lines, no Halloween crowds, and absolutely delicious
Restaurantji Recommends
Best popcorn Ever!!
It is absolutely wonderfully great ice cream. Made and scooped by hand, they say. You can get whole pints hand scooped here. Boy, does that feel like a step back in time. Popcorn is not like anything i had seen before. Fluffy crunchy and the flavors were tasteful. Be sure to bring home a bunch of their Saltwater Taffy. Its a good chew.
Atmosphere: 5
Food: 5
Service: 5
Recommended dishes: Salt Water Taffy
The popcorn is amazing. You can watch them make the popcorn. Great place. Great, helpful staff.
The brittle corn is absolutely a must, sweet and creamy, with a great crunch! We also tried the regular buttered popcorn, and it was to die for! Simple, but crave worthy!
The best buttered popcorn I have ever had.
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