Ice Cream Shop · $
1 Rita's Italian Ice & Frozen Custard
574 Milltown Road, North Brunswick
- Take-Out
- Delivery
Customers’ favorites
- Italian Ice
- Custard
“The staff member was friendly and patient, especially while I asked questions about some of the menu items.The wait can be a bit long, especially if there's a delivery order(s) and there's only one person there, which is understandable, though.Be advised that the hours listed on their website aren't always updated (found that out the hard way, after checking the website, heading over there, all excited about ice cream -- yes, I need to get out more often lol -- only to find the door locked because they'd closed an hour before and, while the sign next to the door had their updated hours, those same hours weren't on their website ??).The ice and Concrete we bought were a bit on the sweet side so if you or anyone in your group have dietary restrictions, or simply prefer to go light on the sweets/aren't used to very sugary foods, try getting a smaller size (they also have sugar-free options; however, some sugar-free sweets can taste even sweeter than those made with actual sugar/other sweeteners).Their mango ice was quite good, with a very smooth texture (it actually tasted like mango, a very sweet mango, intensified, and the ice itself had a finely-grated texture, not chunky).Their Apple Pie Concrete was also good (custard ice cream with apple pie filling and pie crust pieces mixed in). I'd wanted to try the pumpkin pie one, but they were out of it, sadly.Again, both the ice and the Concrete were quite sweet so heads-up on that. Bought the mango ice for my mother, who's a huge fan of mango, and, while it tasted a lot like mango, she complained that it was too sweet for her taste (and she doesn't like custard/things that smell of eggs so I couldn't get her an ice and custard ice cream mix, to temper the ice's sweetness with the dairy from the ice cream, which was also quite sweet).If you've never had custard-style ice cream, it's basically a thicker/more dense version of ice cream, not as watered down, and is made with eggs (so, if you distinguish a bit of an egg-y smell, that's why).I look forward to trying some of their other flavors/varieties/toppings, but will definitely try a smaller size next time. Thankfully, they also offer a baby size (though not in the Concrete), which is also good because, as another reviewer mentioned, they can be pricey.Be aware that they melt *very* quickly. Both the Concrete and the mango ice started to drip on my way to the car and it wasn't even that hot outside (plus, it was nighttime). Part of the issue was that the ice/custard had gone onto the rim of the cups/lids, before (or as?) the plastic cover was put on, so it melted off the rims and onto the cardboard cupholder and, then, onto my hand. That part wasn't as pleasant.As someone else also mentioned, some of the ice creams have an open top lid and that ought to be re-thought, especially while still in the midst of a pandemic. Closed packaging is easier to disinfect. I'm already exercising the good will/faith to purchase something not made at home (and that can't be heated up, either) so it'd help to make the packaging a bit more sealed (perhaps, use taller cups that can handle the overflow that the raised plastic lids allow for right now and then have a sealed plastic lid, without any openings). The ice's lid was a raised, solid/sealed one; however, the Concrete's lid had the raised/domed, open top-type of lid (even though the spoon they serve it with isn't the one used to mix it, as at other places so it doesn't seem necessary to have it be open at the top). It'd also help if the spoons were individually wrapped.I hope they take these things into consideration because I'd like to go back and try some of their other flavors.”
