Insomnia Cookies

176 Easton Ave, New Brunswick
(732) 708-6218

Recent Reviews Order Online

Customers' Favorites

Vegan Double Chocolate Chunk
Chocolate Chip Cookie
Peanut Butter Chip
White Chocolate
Salted Caramel
Oatmeal Raisin
Chocolate Chip
Vegan Cookies
Snickerdoodle
6-Pack

Boxes
6-pack
Sit back and relax with a 6-pack of your Classic cookie faves.
Deluxe 4-pack
A 4-pack of your warm Deluxe favorites. Choose from: Deluxe cookies, Brownies, Blondies, or Brookies. Availability varies by bakery location.
Super 6
Five Classic cookies, plus your choice between one Deluxe cookie, Brownie, Blondie, or Brookie. The combinations are endless (and tasty).
4+4-pack
The perfect pack does exist. 4 Classics and 4 Deluxe.
12-pack
Our most popular pack. Choose your own flavors to make it yours. Dig into a dozen of your warm Classic favorites, in bakeries or delivered 'til really really late.

Classic Cookies
Chocolate Chunk
A rich, buttery vanilla cookie amped up with loads of ooey-gooey milk chocolate chunks.
Snickerdoodle
Stick to a classic with our Snickerdoodle. A delightfully buttery base covered in cinnamon sugar goodness.
White Chocolate Macadamia
This snack operates on island time. A coconut-y cookie with bits of macadamia nut and creamy white chocolate chips.
Classic with M&M'S®
This colorful, candy-coated twist on our Classic cookie is packed with M&M'S® goodness.
Double Chocolate Chunk
Our dark chocolate cookie is taken to its drool-worthy peak with chunks of smooth, melty milk chocolate.
Oatmeal Raisin
A treat that's like a hug for the soul. Warm cinnamon and sweet molasses layered with plenty of oatmeal and raisins.
Vegan Birthday Cake
Sweet vanilla and all of the sprinkles make this an extra special vegan treat for an extra special day. For full information, click on Nutritional info below.
Vegan Chocolate Chunk
A vegan cookie that warms your soul with generous amounts of rich, buttery flavor and ooey-gooey (dairy-free) chocolate chunks. For full information, click on Nutritional info below.
Sugar
Simply the best. A melt-in-your-mouth, buttery cookie with hints of vanilla.
Double Chocolate Mint
Our take on a favorite flavor combo. A warm dark chocolate cookie with mint chips and chunks of milk chocolate.
Peanut Butter Chip
A total peanut butter stunner. Our soft, sweet peanut butter cookie filled with creamy peanut butter chips.
Vegan Double Chocolate Chunk
A vegan spin on our Classic Double Chocolate cookie with the same levels of dark chocolate decadence and melty (dairy-free) chocolate chunks. For full information, click on Nutritional info below.
Gluten Free Chocolate Chip
A vegan and gluten-free spin on a classic Chocolate Chip cookie. While made without animal byproducts or ingredients containing gluten, Insomniacs with serious dietary restrictions should always play it safe. All products are prepped in the same facility, so exposure to common food allergens, while limited, is possible.
Pumpkin Spice Latte
Sweet's got spice! Deliciously ~basic~ pumpkin spice cookie dough mixed with vanilla flavored chips.
Fruity Cereal 'N Milk Filled Classic
Brown sugar dough mixed with fruity cereal pieces and filled with a cereal milk flavored buttercream.

Deluxe Cookies
Confetti
A tricked-out sugar cookie filled with rainbow sprinkles and vanilla-flavored chips.
S'mores
A warm, decadent chocolate cookie packed with toasty marshmallow, crunchy graham cracker, and chocolate chunks.
Salted Caramel
Indulgent, sweet caramel and savory sea salt baked into a Deluxe-sized sugar cookie base. Please note this cookie contains toffee, which contains almonds.
Triple Chocolate
A super-sized, buttery cookie with a triple serving of ooey-gooey chocolate chunks.
Chocolate Peanut Butter Cup
This Deluxe treat is loaded with chunks of Reese's® peanut butter cups baked into a rich peanut butter cookie.
Oatmeal Chocolate Walnut
A warm, doubled-up oatmeal treat filled with chunks of walnut and milk chocolate.

Brownies
Chocolate Chunk Blondie
The rumors are true...Blondies have more fun. Our iconic chocolate chunk cookie recipe has been tinkered, resulting in the most irresistible treat known to mouth.
Chocolate Chip Brownie
Extra fudgy, ultra-rich brownie packed with milk chocolate chips. Baked to perfection and bound to make you say, "Mmm."
Chocolate Chunk Brookie
Half brownie. Half cookie. A total snack.

Ice Cream
Ice Cream in a Cup
2 scoops of refreshing ice cream for delivery or pickup. (Goes great with a 6-pack of warm cookies.)
Ice Cream on a Brownie
2 scoops of ice cream on a warm Chocolate Chip Brownie. Choose up to 3 ice cream flavors.
Ice Cream on a Deluxe Cookie
2 scoops of ice cream on a warm Deluxe cookie (double the size of our Classic cookie)
Pint
A pint of frosty ice cream in your choice of Insomnia ice cream flavor.
Ice Cream on a Classic Cookie
2 scoops of ice cream on a warm Classic cookie

Wiches
Cookie'wich
Two scoops of cold ice cream sandwiched between two warm Classic cookies. Note: Cookie'wiches are delivered unassembled.
Deluxe Cookie'wich
Three scoops of your favorite ice cream between two warm Deluxe cookies. Note: Cookie'wiches are delivered unassembled.

Cookie Cakes
6" Cookie Cake
Our 6" Cookie Cake includes 1 Classic cookie flavor and an optional edible message. Message applied with icing. Up to 4 servings. All cakes are made to order and may require up to an hour of additional baking time. We recommend ordering in advance.
6" Deluxe Cookie Cake
We've taken your favorite Deluxe cookie flavor and turned it into a delicious 6" cookie cake. Add an optional edible message. Message applied with icing. Serves up to 4. All cakes are made to order and may require up to an hour of additional baking time. We recommend ordering in advance.
10" Cookie Cake
Celebrate and share! Our 10" Cookie Cake includes 1 Classic cookie flavor and an optional edible message. Message applied with icing. Up to 8 servings. All cakes are made to order and may require up to an hour of additional baking time. We recommend ordering in advance.
10" Deluxe Cookie Cake
We've taken your favorite Deluxe cookie flavor and turned it into a delicious 10" Cookie Cake with an optional edible message. Message applied with icing. Serves up to 8. All cakes are made to order and may require up to an hour of additional baking time. We recommend ordering in advance.
Triple Threat Cookie Cake
Perfect for sharing! The Triple Threat Cookie Cake includes 3 Classic cookie flavors and an optional edible message. Message applied with icing. Up to 8 servings. All cakes are made to order and may require up to an hour of additional baking time. We recommend ordering in advance.

Drinks
DASANI® Water
Here's your sign to drink more water.
Coca-Cola ®️
Classic. What else can we say?
Powerade ®️
Berry-licious & jam packed with electrolytes.
Diet Coke ®️
This carbonated queen needs no intro.
Oatly
Plant-based babes, we would NEVER forget about you.
Coca-Cola Zero Sugar ®️
Zero calories. Zero sugar. Zero problems.
Monster Energy ®️
AKA stay up late juice. Contains caffeine, ginseng, and B vitamins.

Photos

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Photo credit: google
Photo credit: google
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Photo credit: google
+33 photos
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Recent Reviews

Just picked up a cookie from here on a Sunday afternoon. I don’t know her name and wish I could give a direct shout-out, but she was super nice and accommodating!
The cookie was great too! Nice, warm and soft, especially on a rainy day.
November 2025
I hope I’m not premature in this review but my wife and I would usually go to Hoboken for cookies, however, we tried this location and we were not disappointed. The cookies were nice and warm, soft, and delicious! We will not visit this location vs. Hoboken.
November 2025
Okay, Insomnia Cookies is a whole experience on its own; aside from being the perfect follow-up to your cheesesteak of choice in the same street, I can assure you that you will find any combination of flavors to suit your taste. The staff is friendly (shout out Aneese with the glasses and her friend, the nicest people), their Cookie Lab is an interesting place to chill too. Overall, do make a visit if you’re around!
November 2025

More Reviews

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Insomnia Cookies

176 Easton Ave, New Brunswick, NJ 08901
(732) 708-6218