Rita's Italian Ice & Frozen Custard

The ice drinks were a bit with my team for our outing!! Quick and efficient, friendly service

My kids are addicted to there ices!

Rita's Italian Ice & Frozen Custard is a fun and refreshing stop, especially on a warm day. The Italian ice is smooth, flavorful, and comes in tons of great options, while the custard is rich and creamy. The combo of the two is a must-try. It’s a cheerful spot with quick service and consistently tasty treats.

I had a refreshing stop at Rita's Italian Ice & Frozen Custard. The Italian ice was smooth, flavorful, and perfect on a warm day, while the frozen custard added a rich, creamy contrast. There’s a great variety of flavors to choose from, and everything tastes fresh. It’s a fun, easy spot for a sweet treat that really hits the spot.

I love the frozen custard in summertime especially because it is buy 1 get 1 free on Wednesdays

Awesome place, friendly staff and super tasty !! Highly recommend after the beach.

Got a free cup for the first day of spring!

Very good ice cream! I love it ♥️

Excellent costumer service!

tastes too sweet

Atmosphere: 3

Food: 3

Service: 3

Despite this being the absolute worst location I've ever been to (always super watered down & bland tasting ice on any given day) they are also greedy and do not accept rewards within the Rita's app(birthday reward, etc). You're better off making the trip to Midwood, Brooklyn than this overpriced tourist trap.

Atmosphere: 1

Food: 1

Service: 1

It’s always difficult to find an employee- and they never seem to know the recipes for anything on the menu. Today, when I walked up, there was a long line of people who were asking where the employees were. They walked out and disappeared into the back again. One of them returned, and was very slow to service customers. I ordered the strawberry shortcake concrete- which apparently is a mystery on what goes in it. She asked her colleague- who had to tell her where to find the ingredients. I told her that since I was trying to catch the ferry, that she didn’t have to blend it, since I was worried it would take even longer to figure out. I expected to receive strawberry flavor between 2 layers of custard with some type of graham cracker or crunchy aspect on top (it was called strawberry shortcake.) when she was done- it was basically a half done sundae- not worth the almost $8. I looked up an example of what a concrete should look like… night and day. I definitely overpaid. Next time I treat myself, I’ll go elsewhere. Train the staff and post the recipes.

Atmosphere: 1

Food: 1

Service: 1

It’s always difficult to find an employee- and they never seem to know the recipes for anything on the menu. Today, when I walked up, there was a long line of people who were asking where the employees were. They walked out and disappeared into the back again. One of them returned, and was very slow to service customers. I ordered the strawberry shortcake concrete- which apparently is a mystery on what goes in it. She asked her colleague- who had to tell her where to find the ingredients. I told her that since I was trying to catch the ferry, that she didn’t have to blend it, since I was worried it would take even longer to figure out. I expected to receive strawberry flavor between 2 layers of custard with some type of graham cracker or crunchy aspect on top (it was called strawberry shortcake.) when she was done- it was basically a half done sundae- not worth the almost $8. I looked up an example of what a concrete should look like… night and day. I definitely overpaid. Next time I treat myself, I’ll go elsewhere. Train the staff and post the recipes.

Not recommended - the ice and custard was not tasting good.

Atmosphere: 1

Food: 1

Service: 1

Bad food too

Atmosphere: 1

Food: 1

Service: 1