Firehouse Subs Towers Mall

2019 Colonial Ave SW, Roanoke
(540) 345-3131

Recent Reviews

Codi Ward

Food is always SO good ? pictured is the medium hook & ladde

Atmosphere: 4

Food: 5

Service: 3

Tommy Grant

Always enjoy Firehouse when I go!!!

Atmosphere: 4

Food: 5

Service: 4

Recommended dishes: Submarine Sandwich

Jerome Davis

Really awesome sub....Parking: Lot in shopping center

Atmosphere: 5

Food: 5

Service: 5

Recommended dishes: Submarine Sandwich

Michael Williams

Very rude service and also said some derogatory comments in Spanish which I understood.

Atmosphere: 1

Food: 1

Service: 1

HoFaceKilla

Not worth the $ + the rude staff bye

Alisha Hutchison

they have amazing

Atmosphere: 5

Food: 5

Service: 5

Matthew McKeever

Love to occasionally get the Meatball Sub !! Love the crispy white bread, and great staff and great service.

Atmosphere: 5

Food: 5

Service: 5

Richard Barlow

I have been coming to this location with my best friend and roommate for quite some time. My friend, who is Dominican, usually converses with the staff in Spanish since they are all Hispanic and he is comfortable doing so. I am American, and although I do speak decent Spanish, I choose to converse with the staff in English because I am not completely familiar with their particular dialect and do not feel as comfortable attempting to communicate with them in Spanish. I have never thought of this as a problem, and have previously had pleasant experiences at this location. However, tonight I was questioned by the staff as to why I do not speak to them in Spanish - as if I am somehow obligated to do so. Then the girl at the register called me a racist to my face in Spanish. Her exact words were, "Eres un racista". I thought that she was making a crude joke initially, but then the woman who I assume is the manager explained to me in English that they all consider me a racist and proceeded to laugh and joke about it with the rest of the staff while making my order. I was angry but my anger quickly turned to embarrassment and anguish as what they were saying fully sank in.To be labeled as a racist simply for not attempting to communicate with someone in a foreign language, especially when that person speaks English fluently, is mind-blowing to me. But it's worse than that. The very insinuation is extremely hurtful and disrespectful - it's an inherently violent accusation and it strikes at the core of who I am as a human being. I am still processing the exchange in my head hours later and I must say that I was not mentally prepared for the profound sadness that those words would cause. I have never in my life been accused of such a horrible thing.I will not be returning to this Firehouse. I may not return to any Firehouse for that matter. I see so many reviews on here from others with similar complaints and that makes me question the standards that Firehouse has in place for those who represent their company. It does not seem as though respect, integrity, or customer service are prioritized, and that concerns me deeply as a potential consumer. Furthermore, I cannot help but consider the possibility that my food might not be safe to consume if it is being prepared by a group of people who blatantly mislabel me a racist.

Atmosphere: 1

Food: 4

Service: 1

Scott Brown

I went to firehouse today and ordered a sub and a bowl of chili. Cost me $25 and when I asked for an extra pack of crackers, the woman looked at me like I was asking for an extra sub. She told the kid working there in Spanish to give me 1. I looked in the bag and I didn't have one in there. Then my wife asked for an extra pack and the woman screamed that there was 2 packs in her bag and no more. There was only 1 pack in the bag. So for over $50 for me and my wife to eat, we get rude service and employees that don't even speak English. WE WON'T BE GOING BACK!

Atmosphere: 1

Food: 4

Service: 1

Bobbie Hanby

Vegetarian options: My husband ordered me a vegetablesub telling the fixer, lettuce tomato cheese pepper. When he brought it home to me I looked inside and found chicken salad and a full layer of relish on top. Very disappointing. Towers mall location.

Recommended dishes: Hero Sub

Rick Forney

Freshly made love the sandwiches friendly staff five stars friendly staff and smiles, , yes to Firehouses

Atmosphere: 5

Food: 5

Service: 5

Chicken Dumplins

Always love getting food here. Staff is great and so is the food.

Atmosphere: 5

Food: 5

Service: 5

Noflai Zone

Sandwich really good, prepared per my specifications .

Atmosphere: 4

Food: 5

Service: 5

Steve Beecham

Employees was super friendly

R R

I tried to talk to two different employees but they could not speak English. The manager spoke broken English. They all had a bad attitude and acted like they didn’t want to be bothered.I felt unwelcome and felt like I was in a different country. The atmosphere is terrible. Their continued chatter was disruptive. They need to all speak English when on the clock and not talk so loudly.My sandwich was made with hast and was overheated and soggy. I threw most of my sandwich in the garbage. The employees toke turns eating and drinking behind the food line and didn’t bother to wash their hands.Seems like Firehouse is desperate for hired help and will hire anyone.They lost my business, I won’t be back.

Atmosphere: 1

Food: 1

Service: 1

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