Tree Dog Roots food truck

Most often a food truck is the stepping stone to opening a restaurant. But increasingly the opposite is happening: many restaurants want to open a successful food truck business alongside their brick-and-mortar restaurant business.The most prevalent business model for food trucks starts with the mobile version of the restaurant before transitioning into the more expensive brick-and-mortar locations. Success stories about food trucks turned restaurant-in-a-building are far-reaching.

Gaining traction on that road, however, has gotten harder since the pandemic began. Worldwide freezes in supply chains has resulted in a shortage of trucks and kitchen equipment, and now interest rates are on the rise. So, while business owners may face fewer expenses and no lease negotiation when opening a food truck, selling meals on wheels is harder than it may seem and the right branding is critical to success.

Global Expert Food Truck is a leading mobile food van manufacturer and supplier established in 2015. Backed by decades of experience, we excel in manufacturing great mobile food van and truck. Global Expert Food Truck, we believe that there are many factors, contributing to the success of the mobile food business. However, the van design matters a lot. It’s the first impression of mobile food vendors for their customers. Looks of the vans cannot beat the food quality, but you...read full review